AIM B2B Insights | Practical Marketing Knowledge & Trends

Podcast

・ July 17, 2025

Introducing the Asia AIM Podcast: Episode 1 – Trust, Localization and B2B Growth in Japan and APAC

We’re thrilled to kick off the Asia AIM Podcast, your go-to series for bold insights and practical strategies from the front lines of B2B marketing in Japan and across the Asia-Pacific region. In this first episode, AIM B2B CEO Robert Heldt and COO Sam Bird dive into the realities of what it takes to localize…

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Latest Articles

Blog

・ July 11, 2025
What is the Future of B2B Content? Key Insights from Leaders at Hitachi and Nomura

Discover the future of B2B content with insights from leaders at Hitachi & Nomura. Learn why earned attention, specialization, and AI strategy are vital for success.
News

・ July 11, 2025
AIM B2B Launches in Tokyo to Transform B2B Marketing in Asia

TOKYO, July 11, 2025—Today marks the launch of AIM B2B, a dedicated marketing and communications agency in the Custom Media group with a relentless focus to successfully guide B2B brands in Asia’s complex markets. Based in innovative, globally connected Tokyo and backed by decades of media experience, AIM B2B is set to redefine the landscape…
Longform

・ July 10, 2025
Insight from the Content Marketing Landscape in Japan 2025

Executive Summary Japan is a market like no other. As Asia’s second-largest economy, it continues to be a hub of innovation across sectors and a global leader in industries such as advanced manufacturing, healthcare and technology. But what really sets the Japanese market apart is how business gets done. The marketing environment here remains uniquely…
Blog

・ July 3, 2025
PR World Alliance Hosts General Assembly Meeting for the First Time in Tokyo

New Board Elected and Studio Talk, India, Wins Award of Excellence
Blog

・ May 28, 2025
How Can You Achieve B2B Marketing Success on LinkedIn in Japan?

Tapping into the powerhouse of the Japanese B2B market? While LINE remains the dominant social media platform in Japan, there’s a valuable opportunity for B2B professionals.
Blog

・ May 9, 2025
AI Agents in Japan’s SaaS Industry

Artificial intelligence is rapidly reshaping industries worldwide, and AI agents are at the forefront of this transformation.

Our clients are revolutionaries in their industry and we are proud to help them change the world

AI / Technology / SaaS

We help tech and SaaS leaders simplify the complex. By combining strategic positioning, localized storytelling, and results-driven marketing, we connect innovation to impact across Asia’s dynamic B2B landscape.

Clean Energy

From renewables to sustainable solutions, we support clean energy pioneers in sparking conversations, building trust, and driving adoption through compelling narratives tailored for Asia’s fast-changing markets.

Manufacturing

We turn technical expertise into commercial success. By aligning brand strategy with storytelling and targeted outreach, we help manufacturers connect with decision-makers and achieve long-term growth.

Professional Services

For consultants, law firms, and financial institutions, we craft clear and credible brand identities. Our strategies build strong client relationships through locally relevant communications and a deep understanding of the market.

Healthcare and Wellness

We support healthcare and wellness brands in delivering meaningful impact. Through strategic messaging and empathetic storytelling, we help navigate complex markets and connect with the people who matter most.

Real Estate

We partner with real estate developers and property tech leaders to elevate their brands. With a focus on strategy, digital experience, and localized content, we inspire confidence and drive engagement in competitive markets.