AIM B2B

    • Podcast

    ・ May 19, 2026

    Episode 11 – Japan’s Talent “Epidemic” (and How to Fix It), with Dr. David Sweet

    Japan’s talent shortage is not a pipeline problem. It is, in David Sweet’s own words, an epidemic, and most foreign companies are making it worse by using the wrong tools and hiring for the wrong things.  In Episode 11 of the Asia AIM Podcast, host Robert Heldt speaks with Dr. David Sweet, founder and CEO of FocusCore Group. With nearly three decades in Tokyo executive search, David explains why LinkedIn is a mirage, why authority matters more than salary at the C-suite level and what every expat leader should do on day one in Japan.

    • Blog

    ・ May 11, 2026

    Agility of Independents. Strength of a Global Network.

    Four years ago, six of us had sat in a room at the Hotel Indigo in Bali, talking about what this network could become. The ambition wasn’t growth for its own sake. It was the right combination of independent agencies, willing to learn from each other, challenge each other and grow together. Returning this April, that ambition felt more real. Twenty-five of us, 12 agencies across the region. Humbling, but also a sign of something bigger happening in our industry. This is the era of the independent agency.

    • Blog

    ・ May 1, 2026

    The SaaS Source: April 2026

    April 2026’s Japan SaaS roundup covers a Series A for a satellite data platform backed by NTT Docomo and JR East, a scholarship management SaaS closing its Series B, a Niigata-based 3D decision-support platform raising its first-ever outside capital, and construction SaaS giant rolling out AI agents across its platform.

    • Blog

    ・ April 28, 2026

    Cybersecurity Compliance for Foreign Firms Entering Japan

    Entering Japan’s market means navigating a patchwork of cybersecurity laws, from the far-reaching APPI to sector-specific ESPA requirements. Unlike the US or EU, Japan has no single overarching framework, making compliance both nuanced and critical. For foreign firms, getting it right isn’t just a legal obligation. It’s the foundation of trust in one of the world’s most reputation-driven business environments.

    • Podcast

    ・ April 21, 2026

    Episode 10 – B2B Buyer Journey Reset: How AI Is Driving the Silent Shortlist, with Halel Porat

    B2B buyers are already 60 to 80% through their decision before they ever contact your team. In Episode 10 of the Asia AIM Podcast, Trendemon COO Halel Porat explains how the rise of AI is reshaping the B2B buyer journey and what marketers need to do right now to stay visible.

    • Blog

    ・ April 8, 2026

    Beyond Stability: Why Global Manufacturers Are Prioritizing Japan in 2026

    Japan’s manufacturing sector is undergoing a dramatic shift. Driven by a critical labor shortage, strict green energy mandates, and a government-backed semiconductor revival, the country is actively seeking foreign industrial partners. For global manufacturers, the opportunity is real, but capturing it demands local presence, cultural fluency, and a value proposition tailored to Japan’s most pressing challenges.

    • Blog

    ・ March 30, 2026

    The SaaS Source: March 2026

    March 2026’s Japan SaaS roundup covers Money Forward’s ¥4.18B acquisition of AKASHI, Smart Craft’s manufacturing MES funding, Kurashi Tech’s AI agents for nursing care, and ATOMica’s Series B close.

    • Blog

    ・ March 27, 2026

    The B2B Buyer Journey Has Gone Agentic: Key Takeaways from Our Webinar with Trendemon

    AIM B2B and Trendemon’s March 18 webinar unpacks how the B2B buyer journey has gone agentic and what marketers must do to turn their websites into real-time answer engines before buyers finalize their shortlists.

    • Podcast

    ・ March 18, 2026

    Episode 9 – Beyond Marketing: Why Your Brand Should Run the Business with Andreas Moellmann

    Most leadership teams treat brand as a cost. Andreas Moellmann reveals why your brand should be a decision-making system that runs the business.

    • Blog

    ・ March 13, 2026

    Japan’s Smart Factory Evolution: How B2B Marketing Can Accelerate Foreign Investment

    Japan’s smart factory market is booming. Discover how foreign B2B tech firms can enter the market by targeting AI, IIoT, and retrofit gaps — with a localized, trust-driven marketing strategy.

    • Blog

    ・ March 10, 2026

    The Walled Garden Crumbles: Navigating the New Era of Mobile Payments in Japan

    Japan’s Smartphone Act lets app developers bypass Apple and Google’s payment systems. Learn what it means for fees, customer data, and choosing the right payment gateway for the Japanese market.

    • Blog

    ・ March 4, 2026

    The Invisible Handshake: How AI + ABM Unlocks Japan’s Hidden Enterprise Decision Makers

    Cracking the Japanese enterprise market means navigating the Ringi consensus system — not just reaching the C-suite. Discover how AI + ABM helps B2B companies identify hidden stakeholders, personalize outreach at scale, and align sales and marketing to win complex deals in Japan.

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