AIM B2B Insights | Practical Marketing Knowledge & Trends

News

・ February 17, 2026

AIM B2B Wins Gold for Campaign of the Year

TOKYO, February 9, 2026—We at AIM B2B are delighted to announce we have been gonged with another Gold Award, as winner of thenetworkone 2026 B2B Campaign of the Year. The global awards run by marketing, communications and advertising organization thenetworkone are designed to celebrate creative excellence in the independent agency sector. The winners of the…

Read Article

Latest Articles

See All Articles

Blog

・ February 13, 2026
Top 10 Manufacturing Events in Japan 2026

Discover the top 10 manufacturing trade shows in Japan for 2026, from JIMTOF to Manufacturing World Tokyo. Essential guide for B2B leaders entering Japanese markets.
Blog

・ February 6, 2026
How to Master B2B Media Buying in Japan: A 2026 Guide

Expanding to Japan in 2026? Discover essential B2B media buying strategies, from the new LINE-Yahoo integration to mastering TV and transit ads. Read the ultimate guide.
Blog

・ February 4, 2026
The $6 Trillion Opportunity: Why Japan and South Korea Require Two Distinct Playbooks for Western B2B Brands

Japan B2B marketing, South Korea B2B strategy, APAC market entry, Japan vs Korea business culture, Naver marketing, Yahoo Japan ads, B2B lead generation Asia, cross-border marketing, digital strategy Japan Korea.

See All Articles

Asia AIM

Podcast

Listen On

Asia AIM

Podcast

See All Podcast

Insight from the Content Marketing Landscape in Japan 2025

At Custom Media, we help global businesses succeed in Japan through AIM B2B, our dedicated agency that blends our publishing heritage with deep storytelling expertise and global marketing know-how. As part of an award-winning local content and communications firm, AIM B2B provides the insight and network to navigate Japan’s unique business environment. To better understand market trends, we surveyed B2B marketing leaders across industries, revealing key insights into content marketing platforms, the enduring impact of storytelling, and the challenges of using generative AI while honoring Japan’s cultural and brand expectations.

Read the Full Report

News and Press Release

See All News

Our clients are revolutionaries in their industry and we are proud to help them change the world

AI / Technology / SaaS

We help tech and SaaS leaders simplify the complex. By combining strategic positioning, localized storytelling, and results-driven marketing, we connect innovation to impact across Asia’s dynamic B2B landscape.

Clean Energy

From renewables to sustainable solutions, we support clean energy pioneers in sparking conversations, building trust, and driving adoption through compelling narratives tailored for Asia’s fast-changing markets.

Manufacturing

We turn technical expertise into commercial success. By aligning brand strategy with storytelling and targeted outreach, we help manufacturers connect with decision-makers and achieve long-term growth.

Professional Services

For consultants, law firms, and financial institutions, we craft clear and credible brand identities. Our strategies build strong client relationships through locally relevant communications and a deep understanding of the market.

Healthcare and Wellness

We support healthcare and wellness brands in delivering meaningful impact. Through strategic messaging and empathetic storytelling, we help navigate complex markets and connect with the people who matter most.

Real Estate

We partner with real estate developers and property tech leaders to elevate their brands. With a focus on strategy, digital experience, and localized content, we inspire confidence and drive engagement in competitive markets.