PR & Communication
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- Podcast
・ February 26, 2026
Episode 8 – Beyond Translation: How to Make Your Brand Story Work in Japan with Sayuri Namiki
Learn why entering the Japanese market requires interpretation, not translation. Sayuri Namiki shares strategies for decoding business culture, building trust and empowering local teams.
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- Blog
・ February 25, 2026
Era of Browsing is Over: Turn Your Website Into an Agentic Answer Engine
Hosted by AIM B2B CEO Robert Heldt, a specialist in AI-driven go-to-market strategy for B2B organizations, and Trendemon COO Halel Porat, a recognized leader in content intelligence and buyer intent solutions. We’ll show you how to combine visitor context with answer-led content strategies to transform your website into a demand-generating engine built for the agentic buyer era.
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- Blog
・ February 6, 2026
How to Master B2B Media Buying in Japan: A 2026 Guide
Expanding to Japan in 2026? Discover essential B2B media buying strategies, from the new LINE-Yahoo integration to mastering TV and transit ads. Read the ultimate guide.
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- Blog
・ February 4, 2026
The $6 Trillion Opportunity: Why Japan and South Korea Require Two Distinct Playbooks for Western B2B Brands
Japan B2B marketing, South Korea B2B strategy, APAC market entry, Japan vs Korea business culture, Naver marketing, Yahoo Japan ads, B2B lead generation Asia, cross-border marketing, digital strategy Japan Korea.
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- Blog
・ January 21, 2026
The SaaS Source: January 2026
The SaaS Source January 2026: Sansan reports Q2 growth, Oishi Kenko launches Patient Success Platform, and OrbitMI enters Japan. Read the latest updates here.
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- Podcast
・ January 16, 2026
Episode 7 – Building Trust in B2B PR: Earning Attention in the Age of AI with Ross Rowbury
Learn how building trust in B2B PR requires authenticity and adapting to AI. Ross Rowbury shares strategies for earning attention in the age of answer engines.
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- Blog
・ January 5, 2026
Why Is Earning Attention the New B2B Currency in the AI Era?
Discover why earning attention is the new B2B currency in the AI era. Learn the 3 stages of success, the impact of executive presence, and how to maximize brand discoverability.
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- Podcast
・ December 22, 2025
Episode 6 – Master B2B Brand Storytelling in Asia with Dave McCaughan
Discover why B2B marketing in Asia is emotional, not just rational. Dave McCaughan reveals strategies for Nemawashi, storytelling, and finding your Original Voice.
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- Blog
・ December 11, 2025
Top Cybersecurity Events in Japan for 2026
Discover the top cybersecurity events in Japan for 2026. From SANS training to the massive SECURITY SHOW, explore dates, locations, and key insights for protecting your business in the “Active Cyber Defense” era.
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- News
・ November 28, 2025
Winning on All Fronts: A Season of Recognition for AIM B2B
Strong industry recognition across Asia, with awards including Campaign Asia’s Japan/Korea B2B Marketing Agency of the Year (Silver) and Content Marketing Agency of the Year (Bronze), double Gold at the BBN Golden Bees for Best Event Experience and Best Content Marketing Campaign, and SME of the Year at the IJCC Business Awards.
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- Blog
・ November 6, 2025
The Master GEO Strategy: Positioning Your B2B Brand as an AI Search Authority
Hosted by our Content Strategy Director Ignacio Davalos, a specialist in Entity Clarity for generative models, and COO Sam Bird, a recognized leader in global B2B content acceleration. We’ll show you the essential technical and content strategies that position your B2B brand as an objective, trusted authority.
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- Podcast
・ October 17, 2025
Episode 4 – One Region, Many Markets: Maximizing the Impact of Global Campaigns in Japan and Rest of APAC with Vivien Dao
In Episode 4 of the Asia AIM Podcast, AIM B2B CEO Robert Heldt sits down with Vivien Dao, Growth Marketing Lead for Asia Pacific and Japan at a Leader Cybersecurity Global company, to unpack what it truly takes to drive effective growth marketing in the region.
