All Articles
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- Podcast
・ April 21, 2026
Episode 10 – B2B Buyer Journey Reset: How AI Is Driving the Silent Shortlist, with Halel Porat
B2B buyers are already 60 to 80% through their decision before they ever contact your team. In Episode 10 of the Asia AIM Podcast, Trendemon COO Halel Porat explains how the rise of AI is reshaping the B2B buyer journey and what marketers need to do right now to stay visible.
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- Blog
・ April 8, 2026
Beyond Stability: Why Global Manufacturers Are Prioritizing Japan in 2026
Japan’s manufacturing sector is undergoing a dramatic shift. Driven by a critical labor shortage, strict green energy mandates, and a government-backed semiconductor revival, the country is actively seeking foreign industrial partners. For global manufacturers, the opportunity is real, but capturing it demands local presence, cultural fluency, and a value proposition tailored to Japan’s most pressing challenges.
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- Blog
・ March 30, 2026
The SaaS Source: March 2026
March 2026’s Japan SaaS roundup covers Money Forward’s ¥4.18B acquisition of AKASHI, Smart Craft’s manufacturing MES funding, Kurashi Tech’s AI agents for nursing care, and ATOMica’s Series B close.
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- Blog
・ March 27, 2026
The B2B Buyer Journey Has Gone Agentic: Key Takeaways from Our Webinar with Trendemon
AIM B2B and Trendemon’s March 18 webinar unpacks how the B2B buyer journey has gone agentic and what marketers must do to turn their websites into real-time answer engines before buyers finalize their shortlists.
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- Podcast
・ March 18, 2026
Episode 9 – Beyond Marketing: Why Your Brand Should Run the Business with Andreas Moellmann
Most leadership teams treat brand as a cost. Andreas Moellmann reveals why your brand should be a decision-making system that runs the business.
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- Blog
・ March 13, 2026
Japan’s Smart Factory Evolution: How B2B Marketing Can Accelerate Foreign Investment
Japan’s smart factory market is booming. Discover how foreign B2B tech firms can enter the market by targeting AI, IIoT, and retrofit gaps — with a localized, trust-driven marketing strategy.
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- Blog
・ March 10, 2026
The Walled Garden Crumbles: Navigating the New Era of Mobile Payments in Japan
Japan’s Smartphone Act lets app developers bypass Apple and Google’s payment systems. Learn what it means for fees, customer data, and choosing the right payment gateway for the Japanese market.
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- Blog
・ March 4, 2026
The Invisible Handshake: How AI + ABM Unlocks Japan’s Hidden Enterprise Decision Makers
Cracking the Japanese enterprise market means navigating the Ringi consensus system — not just reaching the C-suite. Discover how AI + ABM helps B2B companies identify hidden stakeholders, personalize outreach at scale, and align sales and marketing to win complex deals in Japan.
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- Blog
・ February 26, 2026
The SaaS Source: February 2026
The SaaS Source February 2026: PayPay files for Nasdaq IPO, Gorlem raises ¥800M for construction tech, InsightX closes Series A, and MedGen Japan secures growth funding. Read the latest updates here.
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- Podcast
・ February 26, 2026
Episode 8 – Beyond Translation: How to Make Your Brand Story Work in Japan with Sayuri Namiki
Learn why entering the Japanese market requires interpretation, not translation. Sayuri Namiki shares strategies for decoding business culture, building trust and empowering local teams.
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- Blog
・ February 25, 2026
Era of Browsing is Over: Turn Your Website Into an Agentic Answer Engine
Hosted by AIM B2B CEO Robert Heldt, a specialist in AI-driven go-to-market strategy for B2B organizations, and Trendemon COO Halel Porat, a recognized leader in content intelligence and buyer intent solutions. We’ll show you how to combine visitor context with answer-led content strategies to transform your website into a demand-generating engine built for the agentic buyer era.
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- News
・ February 17, 2026
AIM B2B Wins Gold for Campaign of the Year
We secured the top honor for our campaign for Recorded Future – Japan, a strategic initiative designed to accelerate growth for the global intelligence leader within the complex Japanese market.
