Content & Creative
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- Blog
・ May 11, 2026
Agility of Independents. Strength of a Global Network.
Four years ago, six of us had sat in a room at the Hotel Indigo in Bali, talking about what this network could become. The ambition wasn’t growth for its own sake. It was the right combination of independent agencies, willing to learn from each other, challenge each other and grow together. Returning this April, that ambition felt more real. Twenty-five of us, 12 agencies across the region. Humbling, but also a sign of something bigger happening in our industry. This is the era of the independent agency.
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- Blog
・ April 28, 2026
Cybersecurity Compliance for Foreign Firms Entering Japan
Entering Japan’s market means navigating a patchwork of cybersecurity laws, from the far-reaching APPI to sector-specific ESPA requirements. Unlike the US or EU, Japan has no single overarching framework, making compliance both nuanced and critical. For foreign firms, getting it right isn’t just a legal obligation. It’s the foundation of trust in one of the world’s most reputation-driven business environments.
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- Podcast
・ April 21, 2026
Episode 10 – B2B Buyer Journey Reset: How AI Is Driving the Silent Shortlist, with Halel Porat
B2B buyers are already 60 to 80% through their decision before they ever contact your team. In Episode 10 of the Asia AIM Podcast, Trendemon COO Halel Porat explains how the rise of AI is reshaping the B2B buyer journey and what marketers need to do right now to stay visible.
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- Blog
・ March 27, 2026
The B2B Buyer Journey Has Gone Agentic: Key Takeaways from Our Webinar with Trendemon
AIM B2B and Trendemon’s March 18 webinar unpacks how the B2B buyer journey has gone agentic and what marketers must do to turn their websites into real-time answer engines before buyers finalize their shortlists.
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- Podcast
・ March 18, 2026
Episode 9 – Beyond Marketing: Why Your Brand Should Run the Business with Andreas Moellmann
Most leadership teams treat brand as a cost. Andreas Moellmann reveals why your brand should be a decision-making system that runs the business.
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- Blog
・ March 13, 2026
Japan’s Smart Factory Evolution: How B2B Marketing Can Accelerate Foreign Investment
Japan’s smart factory market is booming. Discover how foreign B2B tech firms can enter the market by targeting AI, IIoT, and retrofit gaps — with a localized, trust-driven marketing strategy.
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- Blog
・ March 10, 2026
The Walled Garden Crumbles: Navigating the New Era of Mobile Payments in Japan
Japan’s Smartphone Act lets app developers bypass Apple and Google’s payment systems. Learn what it means for fees, customer data, and choosing the right payment gateway for the Japanese market.
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- Blog
・ February 25, 2026
Era of Browsing is Over: Turn Your Website Into an Agentic Answer Engine
Hosted by AIM B2B CEO Robert Heldt, a specialist in AI-driven go-to-market strategy for B2B organizations, and Trendemon COO Halel Porat, a recognized leader in content intelligence and buyer intent solutions. We’ll show you how to combine visitor context with answer-led content strategies to transform your website into a demand-generating engine built for the agentic buyer era.
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- Blog
・ January 30, 2026
The B2B Shift: Using LINE Ads as Your Next Revenue Engine
Unlock the power of LINE B2B advertising. Discover 3 strategic ad formats to engage mobile-first decision-makers and humanize your marketing with AIM B2B.
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- News
・ January 16, 2026
AIM B2B Secures Silver at the 2025 Global Design iT Awards for Excellence in Brand Identity
In the complex world of B2B services, clarity is power. Our winning entry focused on visualizing the sophistication of our framework in a way that is accessible and engaging. This award confirms that our Evolved AIM Framework is more than just an internal strategy—it is a distinct, recognizable identity that resonates on a global stage.
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- Podcast
・ December 22, 2025
Episode 6 – Master B2B Brand Storytelling in Asia with Dave McCaughan
Discover why B2B marketing in Asia is emotional, not just rational. Dave McCaughan reveals strategies for Nemawashi, storytelling, and finding your Original Voice.
