Robert Heldt Appointed as APAC President for AMIN Worldwide

The Advertising & Marketing Independent Network (AMIN) Worldwide has announced it has appointed Robert Heldt as its APAC president. 

Heldt is CEO and co-founder of Tokyo-based Custom Media and has emerged as a key figure at AMIN Worldwide, representing Japan and championing the unique opportunities of the Asia-Pacific region. His leadership and expertise in navigating complex markets have made him an invaluable asset to the global alliance.

What Has Robert Heldt Contributed to AMIN Worldwide?

Robert Heldt has been a significant contributor to AMIN’s strategy and growth in the APAC region. His efforts were highlighted in 2023 at AMIN’s first APAC Global Conference in Bangkok, Thailand.

His key contributions include:

• Proposing and contributing to the white paper Asia-Pacific: Where Fortune Favors the Careful.
• Providing global brands with a strategic guide for entering and expanding in the diverse APAC market.
• Consistently using his platform to promote collaboration and knowledge-sharing among AMIN members.

Outgoing APAC President Phil Huzzard, co-founder and agency principal at DPR&Co Melbourne, expressed confidence in Heldt’s leadership. “Robert has shown an extraordinary commitment to the growth and vitality of AMIN APAC from his first moment of membership,” said Huzzard. “It’s people like Robert that will see this region continue to grow in strength, driving even more value for our members.”

How Will Robert Heldt’s New Role Influence AMIN Worldwide?

As AMIN APAC President, Robert Heldt will focus on expanding AMIN’s presence in the region and strengthening collaboration with its allies. His unwavering commitment to empowering B2B industries and connecting with audiences on a meaningful level solidifies his position as a driving force within the network.

Regarding his new role, Heldt said, “I’m honored to serve as AMIN APAC President. Our focus is on expanding AMIN’s presence in the region and strengthening collaboration with our Americas and EMEA allies. By working more closely across regions, we’ll create greater opportunities for our members and ensure they’re equipped to deliver global solutions with local impact.” Under his guidance, Custom Media and AIM B2B have already leveraged the network’s global reach to serve a wider range of clients.

FAQs About the New Appointment

Q: Who is the new AMIN APAC President?

A: Robert Heldt, the CEO and co-founder of Tokyo-based Custom Media and AIM B2B, has been appointed to this role for a two-year term, effective July 2025.

Q: What will Heldt’s focus be as APAC President?

A: Expanding AMIN’s presence in the Asia-Pacific region and strengthening collaboration with other regional allies.

Q: What is the Asia-Pacific: Where Fortune Favors the Careful white paper?

A: This paper, proposed by Heldt, provides global brands with a strategic guide for entering and expanding in the diverse APAC market.

This strategic leadership appointment marks a pivotal step in expanding AMIN’s global influence and empowering its members to navigate complex markets. To learn more about AMIN Worldwide and our network of independent agencies, visit our website or read the Asia-Pacific white paper here.