Following the launch of AIM B2B and our new report, “Insights from the Content Marketing Landscape in Japan,” we’ve released a video of the panel discussion that was held with Stephanie Roberts, head of global communications at Hitachi Industrial Equipment Systems Co., Ltd.; Ross Rowbury, senior managing director and co-head of group corporate communications at Nomura Holdings; and Robert Heldt, CEO of AIM B2B.

Their wide-ranging conversation explores the accelerated adoption of AI, thought leadership, and key challenges marketers face in scaling content and maintaining consistency. 

You can see the entire video below:

For the full report: https://aim-b2b.com/blog/longform/content-marketing-japan-2025-insights/