Humanizing B2B.
Maximizing Impact.

AIM B2B is an integrated PR and marketing agency in Tokyo with a relentless focus on helping you succeed in Asia’s complex markets.

We bring B2B brands to life through the power of storytelling— connecting strategy, creativity and execution to drive results that go beyond expectations.

Driven by Purpose. Powered by Connection.

We take time to understand your business and your vision for a better world. Our suite of services is designed to drive growth, build trust and create lasting connections with your audience in Asia’s competitive market.

Strategy

Actionable, data-driven insights, locally tailored for Asia’s B2B market.

Branding

Creating memorable brands grounded in research and compelling storytelling.

PR & Communications

Amplify your message, earn trust, and foster meaningful connections.

Content & Creative

Engaging narratives and standout creative that drive influence.

Digital Experience

Websites, SEO, GEO, webinars, videos and email strategies designed with your audience in mind.

Paid Media & Demand Generation

Smart media strategies that drive demand and deliver measurable results.

Account-Based Marketing

Targeted, localized ABM strategies that align with your goals and deliver success.

Marketing Technology

Innovative tools and technology to streamline and scale your marketing efforts.

Introducing our

AIM Framework

A comprehensive, three-step, proven process built on decades of experience and designed to drive B2B success in Asia.

01

Adapt

We start by understanding you, your competitors, industry, market and audience.

Discovery

Uncover insights to inform smarter decisions

Strategy

Define the roadmap for impactful marketing

Localization

Tailor your brand voice to resonate with local audiences

02 Implement

With a clear plan in place, we bring your vision to life.

Creative

Craft compelling stories that connect

Activation

Execute with precision to drive meaningful results

03

Maximize

We set KPIs, track, analyze and optimize—continuously.

Measurement

Monitor performance and refine for ongoing growth

Insights

Blog

・ November 28, 2025
Winning on All Fronts: A Season of Recognition for AIM B2B

We are thrilled to announce that AIM B2B by Custom Media has taken top honors at the 2025 Campaign Asia Agency of the Year Awards. This victory marks the culmination of an incredible season of recognition, completing a Triple Crown of wins alongside our recent successes at the BBN Golden Bees and the Ireland Japan Chamber of Commerce (IJCC) Business Awards.