All Articles
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- News
・ January 16, 2026
AIM B2B Secures Silver at the 2025 Global Design iT Awards for Excellence in Brand Identity
In the complex world of B2B services, clarity is power. Our winning entry focused on visualizing the sophistication of our framework in a way that is accessible and engaging. This award confirms that our Evolved AIM Framework is more than just an internal strategy—it is a distinct, recognizable identity that resonates on a global stage.
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- Blog
・ January 13, 2026
The SaaS Source: December 2025
The SaaS Source December 2025: TNL Mediagene launches AI tools, Conpapa enters Japan, and Prance secures funding. Discover the latest Japanese SaaS innovations.
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- Blog
・ January 5, 2026
Why Is Earning Attention the New B2B Currency in the AI Era?
Discover why earning attention is the new B2B currency in the AI era. Learn the 3 stages of success, the impact of executive presence, and how to maximize brand discoverability.
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- Podcast
・ December 22, 2025
Episode 6 – Master B2B Brand Storytelling in Asia with Dave McCaughan
Discover why B2B marketing in Asia is emotional, not just rational. Dave McCaughan reveals strategies for Nemawashi, storytelling, and finding your Original Voice.
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- Blog
・ December 15, 2025
10 Digital Marketing Trends That Will Define 2026
If 2025 was the year we learned to use AI, 2026 is the year we learn to trust it. Discover the 10 B2B marketing trends defining the future of Japan and Asia—from Agentic AI to the ‘Human Premium.
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- Blog
・ December 11, 2025
Top Cybersecurity Events in Japan for 2026
Discover the top cybersecurity events in Japan for 2026. From SANS training to the massive SECURITY SHOW, explore dates, locations, and key insights for protecting your business in the “Active Cyber Defense” era.
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- Blog
・ December 4, 2025
The SaaS Source: November 2025
This month’s roundup covers the latest innovations and developments from Japan’s SaaS industry including a major growth equity investment in HR tech, the launch of a national digital asset infrastructure and new funding for AI-powered voice agents.
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- Blog
・ December 2, 2025
Beyond the Blue Links: Mastering the Era of Generative Engine Optimization (GEO)
Unlock the future of search with the AIM B2B GEO Strategy. Discover how to optimize for AI, bust common myths, and capture high-quality leads in the era of ChatGPT.
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- News
・ November 28, 2025
Winning on All Fronts: A Season of Recognition for AIM B2B
Strong industry recognition across Asia, with awards including Campaign Asia’s Japan/Korea B2B Marketing Agency of the Year (Silver) and Content Marketing Agency of the Year (Bronze), double Gold at the BBN Golden Bees for Best Event Experience and Best Content Marketing Campaign, and SME of the Year at the IJCC Business Awards.
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- Podcast
・ November 19, 2025
Episode 5 – The Future of Leadership in Asia: Kaizen, Jugaad and Empathy in Action
Cross-cultural leadership is arguably the most critical challenge facing business leaders in Asia today. It requires navigating vast differences in work culture, communication and market dynamics—from the methodical processes of Japan to the resourceful agility of India.
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- Blog
・ November 17, 2025
How to Win Japan’s Cybersecurity Market: Proven GTM Strategy
Winning in Japan requires abandoning a product-centric approach in favor of a relationship-first, compliance-driven and highly localized strategy for Japan cybersecurity market entry. This guide details the non-negotiable pillars for achieving sustainable growth in this demanding environment.
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- Blog
・ November 6, 2025
The Master GEO Strategy: Positioning Your B2B Brand as an AI Search Authority
Hosted by our Content Strategy Director Ignacio Davalos, a specialist in Entity Clarity for generative models, and COO Sam Bird, a recognized leader in global B2B content acceleration. We’ll show you the essential technical and content strategies that position your B2B brand as an objective, trusted authority.
